Add triggers

The Triggers tab is where you add the questions and actions that will appear in the center of your chat. Triggers act as conversation starters. They spark visitors curiosity and encourage them to interact with your chat within the first few seconds.

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Trigger types

Attlas offers 18 trigger types, organized by category:

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Start with

• Questions: Prompt visitors with curated questions to start a conversation.
• External links: Direct users to external websites, landing pages, or stores.
• Cards: Highlight posts, products, or offers with a 16:9 visual cover image.
• Files: Offer downloadable PDFs, e-books, guides, or catalogs.

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Organize

• Section: Group and categorize your triggers under visual header dividers.
• Space: Add vertical spacing between trigger blocks for cleaner layouts.

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Media

• Google Drive files: Share documents, presentations, or spreadsheets from Google Drive.
• Mini-video: Upload a short video that visitors can play directly in the chat.
• YouTube videos: Showcase specific videos or tutorials inline.
• YouTube channel: Link to your channel to encourage subscriptions and video discovery.
• Pinterest: Display your Pinterest profile and its latest Pins directly in the chat.
• Spotify: Embed playable songs or playlists directly inside the chat.
• SoundCloud: Embed audio tracks or playlists with custom player height.

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Contact & location

• Location maps: Share interactive location maps and directions.
• Email: Provide an instant email contact action.
• Phone: Allow visitors to call your phone number directly.
• WhatsApp: Capture lead details (name, phone, message) before seamlessly redirecting to WhatsApp.

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Specialized

• Next Dates (Bandsintown): Display live tour dates and show tickets for artists and performers.

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Questions

Add questions that encourage interaction and help users discover more about you, your organization, or your content. Examples:

• Who are we?
• What products do we offer?
• How does this service work?
• Where can I find specific information?

Questions are one of the most effective ways to start conversations and guide users toward the topics that matter most.

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Generate questions

This action allows you to generate questions from a document that has already been added to the chat’s knowledge. Simply click the AI Action Generate Questions** button and Attlas will open a window where you can choose:

1. Select the document you want to generate questions from
2. Set the number of questions you want to generate

Within a few seconds, Attlas will automatically generate suggestions based on the content of the document. You can then:

• Select the questions that make the most sense
• Remove the ones you don’t want to use
• Choose a parent trigger from the Target Parent selector to group them under an existing foldable trigger or section (or leave it as Root to keep them top-level)
• Generate new suggestions if the initial results do not meet your expectations

When you’re finished, click Add and you’re done. The questions will be added immediately and can be tested in the Playground.

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External links

Add links to important pages you would like to promote. You can share:

• Company websites
• Landing pages
• Blogs
• Online stores
• Registration pages
• Portfolios

This is a great way to direct users to valuable content and important actions outside the chat.

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Cards

Create visual link cards to capture your users’ attention with a large cover image. Cards are perfect for highlighting:

• Blog posts and articles
• Special offers or promotions
• Important news or announcements
• Products or services

The card includes a 16:9 cover image and a title. When you add a URL, the card becomes clickable, redirecting users to your page. Visitors can also easily copy the link directly from the card.

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Spotify embed

Share your favorite songs directly within the chat. Whether you’re an artist, content creator, or simply want to recommend music to your audience, just add a Spotify link.

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SoundCloud embed

Embed audio tracks or playlists directly within the chat interface. Just add a link to any public SoundCloud track or playlist. You can also adjust the player embed height in pixels (between 100px and 1000px, defaulting to 200px) to best fit your layout.

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Mini-video

Upload a short MP4 video to create a more personal and visual entry point in your chat. Visitors can play or pause it, turn the sound on or off, and see the remaining duration. You can choose a circle or rounded square shape. You can also enable Autoplay. Autoplay videos always start muted, so visitors stay in control of the sound.

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YouTube videos

Promote specific videos from your channel or any content you consider valuable to your users. Ideal for:

• Tutorials
• Lessons
• Presentations
• Product launches
• Educational content

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YouTube channel

Add your channel link so users can easily explore all of your content. A great option for creators, businesses, educators and brands that regularly publish videos.

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Pinterest

Share your Pinterest profile directly in your chat. Visitors can browse your latest Pins without leaving the conversation, then open your profile on Pinterest when they want to see more. Enter your Pinterest username when creating the trigger. Use only letters, numbers, underscores, and hyphens, without spaces or a full URL.

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Google drive files

Share documents, presentations, spreadsheets, or any other files stored in Google Drive. Simply add the link to give users quick access to your content.

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Files

Make files available for download directly through triggers. Ideal for sharing:

• PDFs
• E-books
• Catalogs
• Guides
• Presentations
• Supplementary materials

A simple way to deliver important content to your audience without requiring them to leave the chat.

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Location maps

Share a location directly within your chat to help users find you more easily. Perfect for businesses, offices, stores, event venues, restaurants, or any place that users may want to visit. Simply add a map link and users will be able to view the location and get directions with a single click.

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Next Dates (Bandsintown)

Display live tour dates and upcoming concert events directly in your chat through your connected Bandsintown profile. Ideal for:

• Musicians and bands
• Performing artists
• Event organizers and tour managers

Visitors can browse upcoming tour dates, venues, locations, and access direct ticket links right inside the conversation.

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WhatsApp

Allow visitors to contact you on WhatsApp directly from your chat interface. Unlike standard phone triggers, clicking a WhatsApp trigger opens an interactive lead capture drawer. Visitors can enter their first name, WhatsApp phone number, and message. When submitted, Attlas automatically saves the lead in your CRM before redirecting the visitor to WhatsApp with their message pre-filled. Visitors can also copy the phone number directly using the button dropdown.

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Space

Add vertical spacing between triggers to visually group or separate content blocks. Spacers create blank vertical space in your trigger list, making long lists cleaner and easier to navigate.

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Triggers are essential to your chat’s success because they help break the ice and make it easier for visitors to start a conversation. Think of them as the first “hello” your chat gives to new users. And if a user doesn’t want to click on any trigger, that’s perfectly fine. They can simply type their own question or message directly into the chat.

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Customizing Icons

By default, each trigger type comes with a preconfigured icon designed to represent its content (for example, a question mark for questions, a Spotify logo for Spotify music, or a paperclip for files). For most trigger types, you can customize this icon to match your brand or preference.

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Available Customization Options

When editing an eligible trigger, click on the icon preview in the edit drawer to open the media picker. You can choose from:

• Upload: Upload a custom image file (PNG, JPG, SVG, etc.) from your device.
• Link: Provide a direct URL to an image hosted online.
• Emoji: Pick a standard emoji to display as the icon.
• Icon: Choose from a library of pre-selected system icons.
• Unsplash: Search and select high-quality free stock photos.

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Icon Support by Trigger Type

Not all trigger types support icon customization. Some have fixed layouts or default icons:

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Nested Triggers (Parent-Child)

To keep your chat interface clean and organized, you can nest triggers under other triggers to create a parent-child relationship.

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Foldable triggers

Only certain trigger types can act as a parent (foldable) and contain child triggers:

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How it works

When a trigger contains child triggers:

• In the Chat: Clicking the parent trigger expands it inline to reveal its children.
  • If the parent is a content trigger (such as a Link, File, or Card), the expansion displays a primary action row at the top (to visit the link or download the file), followed by the child questions.
  • If the parent is a Section, it expands to display the child items.

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How to set up nested triggers

You can create parent-child relationships in two ways:

1. Drag and Drop: In the trigger list, drag a trigger to the right (indenting it) to nest it under the trigger above it. Drag it back to the left (outdenting) to restore it as a top-level trigger.
2. From the Editor: Open the edit drawer of any parent-eligible trigger, scroll down to the Suggested Questions section and click Add Question to add questions directly as children.

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And the result?

It’s incredible!