> ## Documentation Index > Fetch the complete documentation index at: https://attlas.so/docs/llms.txt > Use this file to discover all available pages before exploring further. # Open Graph > Configure how your chat appears across search engines, messaging apps and social media platforms. **Open Graph** allows you to control how your chat appears when shared on search engines, messaging apps and social media platforms. It helps create a more professional presentation and increases the likelihood that people will click on your link. To configure your chat's Open Graph settings, go to `Settings → Profile`and scroll down until you find the Open Graph section. Open Graph *** ## What is Open Graph? Open Graph is a standard used by platforms such as: * Google * WhatsApp * Facebook * LinkedIn * X (Twitter) * Discord * Telegram When someone shares your chat link, these platforms use the information configured in Open Graph to generate the preview shown to users. *** ## Available settings ### SEO Title The title that will be displayed when your chat appears in search results or link previews. Examples: * XYZ Company Help Center * Complete Digital Marketing Guide We recommend using short, clear and easy-to-identify titles. ### Meta description The description displayed alongside the title. Its purpose is to quickly explain what users will find when they access your chat. Examples: * Get answers about our products and services. * Access content, links and resources in one place. The clearer your description is, the more likely you are to attract qualified visitors. *** ## Why configure Open Graph? Properly configuring these settings offers several benefits: * A more professional appearance when sharing links; * Better understanding of your chat's purpose; * Increased trust from people who receive the link; * Higher click-through rates on social media and messaging platforms. Small improvements can make a significant difference in how your chat is perceived. *** ## Best Practices ### Use clear titles * Avoid generic titles. * Choose names that clearly identify your chat and its purpose. ### Keep descriptions short * Briefly explain what users can expect when they access your chat. ### Think about first impressions * In many cases, the Open Graph preview will be someone's first interaction with your Attlas chat. * Make sure it accurately represents your brand, project, or content. *** ## Create more professional shares Open Graph helps your chat make a strong first impression before the conversation even begins. By properly configuring your title and description, you make your shared links clearer, more professional and more attractive to your audience.