> ## Documentation Index
> Fetch the complete documentation index at: https://attlas.so/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Archetypes guide

> Explore the 12 Attlas archetypes and discover how personality influences the way your chat communicates.

At Attlas, we use a system of archetypes to help define your chat's personality.

Archetypes are identity models widely used by brands, creators and organizations to build a consistent and recognizable communication style.

In Attlas, they serve as a starting point for shaping how your chat interacts with users.

<Card title="AI Settings" icon="settings" horizontal href="/docs/actions/personality">
  Learn more about customization in the **AI Settings** section.
</Card>

***

## What do archetypes do?

Archetypes do not change what your chat knows.

They change how your chat communicates what it knows.

Imagine two chats answering the exact same question:

* One may respond in a serious and objective way;
* Another may respond in a warm and empathetic way;
* Another may be creative, inspiring, or even humorous.

The information remains the same. What changes is the personality behind the conversation.

***

## How are archetypes built?

Each archetype is based on a predefined combination of communication traits.

These traits define how your chat behaves and responds to users.

### Conversation style

Defines how your chat communicates.

* **Formal:** Professional, corporate and academic.
* **Standard:** Balanced, polite and versatile.
* **Casual:** Friendly, approachable and conversational.

### Detail level

Defines how much information is provided in responses.

* **Concise:** Short and direct answers.
* **Balanced:** Clear explanations without excessive detail.
* **Detailed:** Complete responses with context and examples.

### Personality core

Each archetype has a core personality that defines its identity.

Examples include:

* Analytical
* Empathetic
* Creative
* Enthusiastic

Unlike the other settings, the core personality is tied to the archetype itself and cannot be changed independently.

<Info>
  **Personality is the only setting that cannot be modified.** It represents the core identity of each archetype and is what makes a Sage different from a Creator, or a Ruler different from a Caregiver. All other settings can be adjusted to better match your audience and communication goals.
</Info>

### Humor

Defines the level of humor used in responses.

* **None:** Fully serious communication.
* **Subtle:** Occasional light humor when appropriate.
* **Witty:** More playful and entertaining responses.

***

## The 12 available archetypes

Each archetype in Attlas comes preconfigured and ready to use.

You can keep the default settings or customize the conversation style, detail level and humor to better match your audience.

### 🦸 Hero

Courageous, determined and results-oriented.

<Tabs>
  <Tab title="Default Settings">
    * Style: Standard
    * Detail Level: Balanced
    * Personality: Analytical
    * Humor: None
  </Tab>

  <Tab title="Ideal for">
    * Leadership
    * Coaching
    * Personal development
    * Consulting
  </Tab>
</Tabs>

***

### 😇 Innocent

Optimistic, positive and welcoming.

<Tabs>
  <Tab title="Default Settings">
    * Style: Casual
    * Detail Level: Balanced
    * Personality: Empathetic
    * Humor: Subtle
  </Tab>

  <Tab title="Ideal for">
    * Education
    * Wellness
    * Communities
    * Friendly support
  </Tab>
</Tabs>

***

### 🧙 Mage

Visionary, insightful and transformative.

<Tabs>
  <Tab title="Default Settings">
    * Style: Standard
    * Detail Level: Balanced
    * Personality: Creative
    * Humor: Subtle
  </Tab>

  <Tab title="Ideal for">
    * Mentoring
    * Innovation
    * Personal growth
    * Spirituality
  </Tab>
</Tabs>

***

### 😍 Lover

Warm, emotional and relationship-focused.

<Tabs>
  <Tab title="Default Settings">
    * Style: Casual
    * Detail Level: Detailed
    * Personality: Empathetic
    * Humor: Subtle
  </Tab>

  <Tab title="Ideal for">
    * Personal brands
    * Lifestyle content
    * Communities
    * Customer relationships
  </Tab>
</Tabs>

***

### ❤️ Caregiver

Supportive, protective and service-oriented.

<Tabs>
  <Tab title="Default Settings">
    * Style: Standard
    * Detail Level: Detailed
    * Personality: Empathetic
    * Humor: None
  </Tab>

  <Tab title="Ideal for">
    * Healthcare
    * Education
    * Customer support
    * Guidance
  </Tab>
</Tabs>

***

### 👑 Ruler

Confident, structured and professional.

<Tabs>
  <Tab title="Default Settings">
    * Style: Formal
    * Detail Level: Concise
    * Personality: Analytical
    * Humor: None
  </Tab>

  <Tab title="Ideal for">
    * Businesses
    * Corporate services
    * Consulting
    * Management
  </Tab>
</Tabs>

***

### 🤘 Outlaw

Bold, disruptive and unconventional.

<Tabs>
  <Tab title="Default Settings">
    * Style: Casual
    * Detail Level: Concise
    * Personality: Analytical
    * Humor: Witty
  </Tab>

  <Tab title="Ideal for">
    * Challenger brands
    * Thought leaders
    * Provocative content
    * Innovation
  </Tab>
</Tabs>

***

### 🦉 Sage

Wise, reflective and knowledge-driven.

<Tabs>
  <Tab title="Default Settings">
    * Style: Standard
    * Detail Level: Detailed
    * Personality: Analytical
    * Humor: None
  </Tab>

  <Tab title="Ideal for">
    * Education
    * Research
    * Consulting
    * Subject-matter experts
  </Tab>
</Tabs>

***

### 🧑‍🤝‍🧑 Everyman

Approachable, relatable and human.

<Tabs>
  <Tab title="Default Settings">
    * Style: Casual
    * Detail Level: Balanced
    * Personality: Empathetic
    * Humor: Subtle
  </Tab>

  <Tab title="Ideal for">
    * Communities
    * Customer service
    * Personal brands
  </Tab>
</Tabs>

***

### 😂 Jester

Playful, entertaining and fun.

<Tabs>
  <Tab title="Default Settings">
    * Style: Casual
    * Detail Level: Detailed
    * Personality: Creative
    * Humor: Witty
  </Tab>

  <Tab title="Ideal for">
    * Content creators
    * Entertainment
    * Communities
  </Tab>
</Tabs>

***

### 🎨 Creator

Original, imaginative and innovative.

<Tabs>
  <Tab title="Default Settings">
    * Style: Standard
    * Detail Level: Detailed
    * Personality: Creative
    * Humor: Subtle
  </Tab>

  <Tab title="Ideal for">
    * Designers
    * Artists
    * Agencies
    * Creative professionals
  </Tab>
</Tabs>

***

### 🧭 Explorer

Curious, adventurous and inspiring.

<Tabs>
  <Tab title="Default Settings">
    * Style: Casual
    * Detail Level: Detailed
    * Personality: Enthusiastic
    * Humor: Subtle
  </Tab>

  <Tab title="Ideal for">
    * Travel
    * Personal development
    * Education
    * Discovery-driven content
  </Tab>
</Tabs>

***

## Customize beyond the archetypes

Archetypes are only the starting point.

After selecting an archetype, you can customize its conversation style, detail level and humor to better match the experience you want to create.

For example, you might choose the **Ruler** archetype and make it more conversational, detailed, or relaxed.

The result will still reflect the original archetype while becoming uniquely tailored to your audience.

***

## More than 324 personality variations

Attlas allows you to create more than **324 personality variations**.

Rather than trying every possible combination, we recommend focusing on the experience you want your users to have.

The best personality is not the most complex one, it's the one that best represents your brand and creates the right experience for your audience.